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100 Business Frameworks from the World's Top Universities

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100Frameworks
9Categories
50+Universities

Your Master Prompt Pattern

One pattern works with every framework on this page.

I need to [task]. Teach me [Framework Name] from [University/Institution]. Explain how it works in 3-4 sentences. Then apply it to [my project] using RACE.

Copy it. Use it 100 times.

100 frameworks
1–15Content Creation
01
Inverted Pyramid
Columbia Journalism School
02
Hero's Journey
USC School of Cinematic Arts
03
AIDA
Wharton School
04
PAS
NYU Stern / Ogilvy
05
Listicle Framework
Northwestern Medill School of Journalism
06
How-To Guide Structure
MIT OpenCourseWare
07
Myth-Busting Framework
Stanford Persuasion Lab
08
Thesis-Antithesis-Synthesis
University of Oxford
09
Skyscraper Technique
Northwestern Medill / SEO origin
10
Pillar and Cluster Model
MIT Sloan / HubSpot
11
Before-After-Bridge
Wharton School
12
Feature-Advantage-Benefit
Kellogg School of Management (Northwestern)
13
The Explainer Framework
Columbia Journalism School / Vox
14
Newsjacking Framework
Boston University (PR program)
15
Content Repurposing Matrix
NYU Stern / Gary Vaynerchuk model
16–25Visual & Design
16
Visual Hierarchy Principles
Rhode Island School of Design (RISD)
17
Gestalt Principles of Design
Berlin School of Experimental Psychology
18
Color Theory for Business
Parsons School of Design
19
Data Visualization Grammar
Yale (Edward Tufte)
20
The 10/20/30 Rule
Stanford (Guy Kawasaki)
21
Pyramid Principle for Slides
McKinsey / Harvard Business School
22
Minto Pyramid
McKinsey (Barbara Minto)
23
Brand Identity Prism
HEC Paris (Jean-Noel Kapferer)
24
Mood Board Method
Central Saint Martins (London)
25
Storyboard Framework
CalArts / Pixar
26–35Competitive Analysis
26
Porter's Five Forces
Harvard Business School
27
Competitive Positioning Map
Stanford GSB
28
SWOT Analysis
Stanford Research Institute
29
Blue Ocean Strategy
INSEAD
30
Strategic Group Analysis
Harvard Business School
31
Value Chain Analysis
Harvard Business School
32
Wardley Mapping
Simon Wardley / LSE
33
Jobs to Be Done
Harvard Business School (Clayton Christensen)
34
Perceptual Map
Wharton School
35
Competitive Intelligence Framework
MIT Sloan
36–50Strategy & Planning
36
OKRs
Stanford / Intel (Andy Grove)
37
Balanced Scorecard
Harvard Business School (Kaplan & Norton)
38
Business Model Canvas
University of Lausanne (Alexander Osterwalder)
39
Lean Canvas
Stanford / Eric Ries (Lean Startup)
40
Ansoff Matrix
Stanford (Igor Ansoff)
41
BCG Growth-Share Matrix
Boston Consulting Group / Harvard
42
McKinsey 7S Framework
McKinsey / Harvard
43
PESTLE Analysis
Oxford / London Business School
44
Scenario Planning
Oxford Said Business School
45
Theory of Constraints
Yale (Eliyahu Goldratt)
46
North Star Metric
Stanford / Silicon Valley
47
RICE Prioritization
Intercom / Dublin
48
ICE Scoring
Sean Ellis / Growth Hacking
49
Eisenhower Matrix
Covey / Eisenhower
50
Roadmap Now/Next/Later
ThoughtWorks / Agile
51–60Customer & Persona
51
Buyer Persona Canvas
MIT Sloan / HubSpot
52
Empathy Map
Stanford d.school
53
Customer Journey Map
Stanford d.school / IDEO
54
Value Proposition Canvas
University of Lausanne (Osterwalder)
55
Kano Model
Tokyo University of Science
56
RFM Analysis
Wharton School
57
Net Promoter Score (NPS)
Harvard Business Review (Fred Reichheld)
58
Customer Effort Score
Corporate Executive Board / Gartner
59
Behavioral Segmentation
MIT Sloan
60
Ethnographic Research
MIT / IDEO
61–70Marketing & Growth
61
Marketing Mix (4Ps)
Harvard (Neil Borden / McCarthy)
62
STP
Kellogg School (Philip Kotler)
63
RACE Digital Marketing
Smart Insights / UK (Dave Chaffey)
64
Pirate Metrics (AARRR)
500 Startups / Stanford ecosystem
65
Growth Loops
Reforge / Stanford
66
Hook Model
Stanford (Nir Eyal)
67
Positioning Statement Template
Kellogg (Geoffrey Moore)
68
Brand Archetypes
University of Zurich (Carl Jung)
69
Message Map
Georgetown University (Communications)
70
Go-To-Market Playbook
Harvard Business Review / Wharton
71–80Finance & Pricing
71
Unit Economics Model
Stanford GSB / a16z
72
Pricing Strategy Matrix
Wharton School
73
Value-Based Pricing
London Business School
74
Cost-Benefit Analysis
MIT / Harvard Kennedy School
75
Break-Even Analysis
Wharton School
76
Financial Modeling
Wharton / Wall Street Prep
77
ROI Framework
Chicago Booth
78
Total Addressable Market (TAM)
Harvard Business School
79
Sensitivity Analysis
Wharton School
80
Monte Carlo Simulation
MIT
81–90Leadership & Comms
81
SBI Feedback Model
Center for Creative Leadership
82
SCQA Framework
McKinsey (Barbara Minto)
83
Radical Candor
Apple / Kim Scott (Stanford)
84
Servant Leadership
Greenleaf Center / Indiana University
85
RACI Matrix
Harvard Business School
86
Stakeholder Mapping
London Business School
87
ADKAR Change Management
Prosci / Colorado
88
The 6-Pager
Amazon / Jeff Bezos
89
Decision Journal
Farnam Street (Shane Parrish)
90
Pre-Mortem Analysis
NYU (Gary Klein)
91–100Innovation
91
Design Thinking
Stanford d.school
92
First Principles Thinking
Caltech / Aristotle (Elon Musk application)
93
TRIZ
Russian Academy of Sciences / MIT
94
Six Thinking Hats
Oxford (Edward de Bono)
95
Rapid Prototyping
Stanford d.school / IDEO
96
A/B Testing Framework
Stanford Statistics / Google
97
Root Cause Analysis
Toyota / MIT (Lean)
98
Double Diamond
UK Design Council / Royal College of Art
99
Assumption Mapping
Strategyzer / Lean Startup
100
After-Action Review
U.S. Army / West Point